Shark Week

Yet, since 1987, Discovery Channel, owned by Discovery Communications, has presented 'Shark Week' each summer, deliberately using these important marine animals to create a horror show. Through special effects that dramatically present charging sharks, blood, and teeth, Shark Week falsely presents these varied and often very beautiful animals, as man-eating monsters.

Discovery Channel's Shark Week has begun again. The week-long shark extravaganza was first shown in 1987, and has become a major feature of Discovery's programming. Since its inception, it has been highly profitable for the network, but at what cost?